Looking for a Shorter Overview?
AI Summary
Key Moments
Utökning av AWS Marketplace-program
Westcon-Comstor har lagt till Cato Networks för att stärka molnupphandling och distribution.Förenklad och snabbare transaktionsprocess
Programmet hjälper partners att slutföra affärer snabbare och med fler valutor.Regional tillgång och privata listningar
Partners i EMEA-regionen kan få tillgång till Cato-programvara direkt via privata listningar.Marknadstillväxt och framtid
IT-kanalen förväntas hantera majoriteten av cloud-försäljningen via hyperskalerande marknadsplatser 2030.Westcon-Comstor has added Cato Networks to its AWS Marketplace program, expanding cloud procurement opportunities for partners.
Westcon-Comstor, a distributor specializing in cybersecurity, networking, and hybrid cloud solutions, has expanded its AWS Marketplace program by adding Cato Networks. The collaboration aims to provide channel partners with additional opportunities and expand Cato's presence in the cloud market.
The program, launched in 2024, supports partners in using AWS Marketplace to complete transactions faster and reduce procurement friction. It also offers multi-currency functionality and the ability to combine different products to build solutions for different sectors and customer requirements.
Westcon-Comstor offers dedicated support to partners to help them scale their AWS Marketplace activity. The program operates under the AWS Designated Seller of Record (DSOR) model and has facilitated more than 100 deals, with a total value of tens of millions.
The addition of Cato Networks Building on an existing distribution agreement between the two companies, partners in Europe, the Middle East and Africa (EMEA) can access Cato’s software through private listings, enabling direct sales to customers without traditional procurement steps.
Customers can use allocated AWS budgets for transactions, supporting “land-and-expand” strategies using Cato's SASE platform for a single vendor, recognized by Gartner.
According to Omdia the IT channel is expected to handle 59 % of the estimated $163 billion spent via hyperscale cloud marketplaces by 2030, demonstrating the growth in this route to market.
