About Us

Sweden's leading news source for IT and tech

The IT industry is Sweden's and The Nordic region's leading independent B2B media platform within IT and tech. We monitors the rapidly growing IT and technology sector with in-depth reporting on innovations, business trends and technological progress that shapes the future. The content is published on seven language, Swedish, English, German, Dutch, Danish, Norwegian and Finnish, and directs themselves into decision-makers, IT leaders and technology professionals throughout the Nordic region and Europe.

Our mission is to be a central platform for IT specialists, decision-makers and technology enthusiasts by delivering insightful analyses, in-depth articles and exclusives interviews with industry leaders. With strong Nordic roots and European scope offers the IT industry independent editorial monitoring and relevant knowledge for a changing digital landscape.

Then the start has IT Industry built up an extensive and strong network within IT and technology industry. We operate as one natural bridge between suppliers, distributors, resellers, service providers and customers and supports the entire the ecosystem in understanding better informed decisions in line with digitizationone's development.

IT The industry is official media partner of Cybertech Europe, one of Europe's leading cybersecurityconferences, and contributes with editorial coverage, interviews and analyses from the event for a Nordic and European audience.

The platform reaches every month over 300,000 IT professionals and collaborates with technology providers, partners, PR agencies and event organizers in the Nordic countries and Europe. The IT industry is operating at full editorial independence and a clear commitment to transparency, relevance and long-term value for IT the ecosystem.

What we offer

Daily news in IT and tech
Current and independent reporting on digitalization, cybersecurity, AI, cloud services, data center and IT development.
In-depth analyses and market insights
Comprehensive monitoring of trends, innovations and market developments that provide a clear knowledge advantage.
Exclusive interviews and reports
Conversations with leading experts and companies that provide valuable insights and strategic perspectives.
Practical guides and resources
Concrete advice, methods and tools tailored for IT professionals and decision-makers.
Coverage of important industry events
Direct and editorial reporting from the industry's largest conferences, trade fairs and meeting places.
Free content translation
Free translation of published articles and submitted material to maximize international reach. All content is SEO optimized for increased visibility in search engines.
Exclusive partner offers
Dedicated landing pages where companies can present their business in detail and generate qualified leads directly to their website.

Data transparency should be the standard, not the exception

In today's digital landscape, data transparency must be a given and not an option.

Many companies still rely on outdated and static reports that can be skewed to only show selected results. If your marketing partner can’t show live and real-time data during ongoing collaborations, you should ask why.

At IT Branschen, true collaboration is built on full transparency. We don't settle for summaries, but give our customers and partners unlimited access to verified real-time data.

This means:

Live panels available at any time
Full visibility into real-time results and developments is included in our partner packages and provides access to verified data without having to wait for reports.
Verified data instead of summaries
Access to actual underlying data and not just interpretations.
Full transparency around business results
Insight into lead generation, traffic sources, user behavior, and average engagement time.

We encourage all companies that work with agencies to demand access to up-to-date and live data. If results cannot be displayed and discussed in real time, their reliability should be questioned.

In addition to transparency, we also help companies increase their visibility through our digital channels. With our marketing solutions, you reach the right target audience with measurable results behind every touchpoint.

Our target audience

The IT industry is aimed at a broad and committed target group within IT and tech.

IT specialists and technicians
For professionals who want to stay up to date on the latest technology and best solutions.
Decision makers and IT leaders
For CIOs, CTOs and other leadership roles seeking strategic insights and market perspective.
Students and future IT professionals
For those who want to build knowledge and a career in IT and technology.
Business owners and entrepreneurs
For those who want to understand how digitalization affects business models, growth and competitiveness.

A strategic partner for visibility and growth

Do you want to strengthen your brand, share your expertise and reach a relevant target group within IT and tech? IT Branschen offers tailored opportunities for visibility through advertising, partnerships and editorial collaboration.

We help you to:

Building brand awareness in the IT and technology sector
Through long-term visibility in editorial and commercial contexts.
Reach the right decision-makers
Through targeted content, strategic advertising and clear target group management.
Promote products, services and events
Via web, newsletters and social media with measurable results behind each contact point.

Contact us

Do you want to know more about IT industry or discuss collaboration opportunities? Please contact us.:

Mario Leif Birger Hansen
Responsible Publisher / CEO & Co-Founder
E-mail: [email protected]