Cision Adds AI Search Visibility to CisionOne, Helping PR Teams Track How Brands Appear in AI Responses

Cision AI Visibility Dashboard is the latest feature in CisionOne and enables PR and communications teams to analyze how their brands are seen in leading AI platforms such as ChatGPT, Gemini, Claude, Perplexity, Grok, DeepSeek, Google AI Overview and Mistral.

Cision, a global leader in consumer and media intelligence, today announced the launch of the AI Visibility Dashboard in its award-winning CisionOne Platform, and adds LLM supervision to its comprehensive media intelligence offerings. The new feature, powered by data from Trajaan, the industry leader in search intelligence, enables for PR and communications teams to monitor, analyze and compare how their brands appear on the world's leading AI platforms.

The new dashboard brings AI visibility data to CisionOne alongside media monitoring, social listening, and media development, giving communications teams a more complete picture of how brand reputation is shaping across traditional and new channels.

As audiences increasingly turn to AI tools for research, product recommendations, and everyday information, AI-generated responses are becoming an increasingly important part of how brands are discovered and perceived. For today’s communications teams, this creates a new visibility challenge: It’s no longer enough to understand what’s being said in traditional media or social platforms. Teams must also understand how AI-generated responses represent their brand and their competitors, what sources might be influencing those responses, and what prompts or topics are driving visibility.

“AI platforms are rapidly reshaping how the world consumes information and forms opinions about brands,”, says Jim Daxner, Chief Product Officer at Cision. “For modern PR and communications teams, understanding your brand’s footprint in AI-generated responses is no longer optional. It’s essential. By bringing AI visibility data into the same environment as media monitoring and social listening, we’re giving professionals the first truly unified view of modern brand reputation.”

Transforming diverse signals into useful insights

The AI Visibility Dashboard allows users to monitor brand presence across all leading LLMs, including ChatGPT, Gemini, Claude, Perplexity, Grok, DeepSeek, Google AI Overview, Google AI Mode, and Mistral.

With AI Visibility Dashboard, communications teams can:

• Monitor how their brand, competitors, and key topics appear on major AI platforms and AI-powered search experiences
• Track visibility over time through customizable dashboards
• Compare visibility and vote share with competitors
• Understand the sentiment associated with their brand in AI-generated responses
• Identify the questions and topics where their brand appears
• See which journalists, publications, and domains are cited in AI-generated responses
• Connect AI visibility with media monitoring, social listening, and outreach

Unlike standalone AI tracking tools that add another disconnected dashboard to the workflow, it integrates CisionOne AI visibility metrics directly integrate with traditional media monitoring, social listening, and media development in a single platform. This additional layer gives teams actionable insights, helping them understand how media coverage, development activity, social conversations, and source authority can influence AI-generated responses, while providing a more holistic way to report on brand visibility and communications impact.

PR teams cannot protect or enhance brand reputation in a vacuum. They must see how their media efforts actually give the algorithms consumer trust, says Amy Jones, Chief Marketing Officer at Cision. “Introducing search intelligence into the PR workflow isn’t just about tracking another channel. It’s about helping communicators connect signals between media development, traditional coverage, and AI visibility so they can move from data to strategic action faster.”

The launch reflects Cision’s broader strategy to help communications and marketing teams move from disconnected data to connected intelligence. By making Trajaan-powered search intelligence available across the entire Cision product suite, including CisionOne, Brandwatch and PR Newswire, Cision helps teams connect the signals that shape reputation, audience understanding, discovery and influence. For customers, this means a clearer picture of how media coverage, social conversation, search behavior, distribution and AI-generated responses work together to shape brand perception.

The AI Visibility Dashboard is available today for CisionOne users. For more information or to request a demo, visit here.