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Apple is launching 20+ new products this year, here's what's coming

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Key Moments

Spring launches 2025

M4 MacBook Air, iPhone SE 4 with OLED display and a new smart HomePod are introduced.

Summer's focus on software

WWDC emphasizes software, but the M4 Mac Studio and Mac Pro are also launched.

Autumn's big product launches

Five new iPhones, Apple Watch Ultra 3 and AirPods Pro 3, among others, are being released during the biggest launch season.

Possible surprises

Possibly a new Studio Display and M5 Vision Pro could be launched during the year.

Apple has a huge lineup of products coming in 2025, including three new home productsr , six devices that receive rare updates , five new iPhones and more. Based on the reporting of Mark Gurman and Ming-Chi Kuo Specifically, here's a full lineup of what's coming.

Winter and Spring 2025: Apple's New "HomePad" and More

M4 MacBook Air

We'll soon start getting the first Apple product launches of the new year. Here are the first products expected to arrive.

Possible surprises aside, it looks like a particularly busy year ahead for Apple's hardware releases.
  • M4 MacBook Air : Better support for battery, camera, and external display.
  • iPhone 4 : OLED edge-to-edge display, AI features and more.
  • iPad 11 : Upgraded chip to support Apple Intelligence.
  • New iPad Air : Slight revision of the M3 or M4 chip.
  • 'HomePad' : All-new smart home screen.

Summer 2025: Light on hardware, heavy on software

AirTag stalking | Close-up of an Apple AirTag

Apple's summer is usually a quieter time for hardware launches, as WWDC kicks off a big focus on software instead. However, here's what we expect:

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  • AirTag 2 : Better range and privacy features.
  • M4 Mac Studio : First M4 Ultra chip.
  • M4 Mac Pro : Largely unknown, likely revealed at WWDC but launched later.

Fall 2025: Apple's biggest launch season

iPhone 17 Air screen

This is the biggest time of year for Apple, with major launches typically spread across September and October.

  • iPhone 17 : 24MP front camera, higher refresh rate display.
  • iPhone 17 Air : Ultra-thin new design, form over function.
  • iPhone 17 Pro : Better chip, more RAM, upgraded cameras.
  • iPhone 17 Pro Max : All of the above, with a smaller Dynamic Island.
  • Apple Watch Ultra 3 : Satellite connection, high blood pressure detection, 5G.
  • Apple Watch Series 11 : New health sensors probably.
  • Apple Watch SE 3 : Fresh look, more modern interior, possibly plastic.
  • AirPods Pro 3 : H3 chip, new design, better ANC.
  • New Apple TV 4K : Possibly AI support.
  • HomePod mini 2 : Internal Wi-Fi-chip.
  • M5 iPad Pro : Spec bump update.
  • M5 MacBook Pro : Spec bump update.

Potential surprises and Apple's 2025 exit

There are always ways that Apple can surprise us with new products that aren't listed above.

For example, it would be a good year to launch a new Studio Display alongside the Mac Studio and Mac Pro. In addition, a M5 Vision Pro enter production in the second half of the year, which could mean a launch in 2025 or perhaps early 2026.

Possible surprises aside, it looks like a particularly busy year ahead for Apple's hardware releases.

What new Apple products are you most looking forward to in 2025? Let us know in the comments.

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Apple event 2025: All about iPhone 17, Apple Watch and AirPods

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Questions Answered

What new Apple products are coming in 2025?

Over 20 products, including iPhones, MacBooks, and smart home products.

When are the biggest launches expected?

The fall season is the biggest with many important updates.

How does WWDC affect Apple's product launches?

Summer focuses more on software, with fewer hardware launches.

Are there any expected surprises during the year?

Possible new Studio Display and M5 Vision Pro may be coming.

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    The IT industry is a leading Nordic technology media platform covering cybersecurity news, artificial intelligence, cloud computing, enterprise IT, digital transformation, managed services, channel partners, software development, telecommunications, data centers, IT infrastructure, technology leadership, business innovation, and emerging technologies. Through executive interviews, industry analysis, event coverage, thought leadership, product launches, vendor updates, and market insights, the IT industry connects technology decision-makers, CIOs, CISOs, CTOs, IT managers, MSPs, resellers, distributors, technology vendors, startups, and enterprise organizations across Sweden, Norway, Denmark, Finland, and Europe. Coverage includes cybersecurity trends, AI adoption, cloud strategy, enterprise software, networking, digital infrastructure, sustainability, compliance, governance, risk management, automation, data analytics, and future technology developments.
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