Three Sweden has been appointed Employer Brand of the Year and wins gold in the Grand Prix category in the Magnet Awards – Swedish Employer Branding Championship. In addition, Tre Hem wins bronze in the Best Campaign of the Year category for the innovative campaign Choose a Nice Boss.

Magnet Awards organizes annually Employer Branding Championship, a competition for employers who make a measurable difference. The awards are presented to companies that excel in attracting, engaging and retaining their employees.

Gold – Employer Brand of the Year
Three Sweden is awarded gold for its strong employee engagement and impressive growth for five consecutive years. Nine out of ten employees say they are proud of how Tre contributes to society – an increase of 50 %. The company has developed from just selling mobile subscriptions to being a role model for an inclusive and nice workplace.

Bronze – Best Campaign of the Year: Choose a Nice Boss
During Järva Week, Tre challenged the traditional recruitment process by having job seekers interview managers instead of the other way around. The campaign, which coincided with the EU elections, highlighted managers through creative election posters – and resulted in record engagement and a sharp increase in applications.

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