Surfboard Payments and Worldline, a leading payment provider in the Nordic region, have entered into a partnership to jointly offer merchants in the Nordic region new and modern payment solutions. This partnership combines Surfboard Payments’ innovative payment terminals, SoftPOS solutions, hardware logistics solutions, and their loyalty platform with Worldline’s extensive expertise in acquiring, payment processing, and fraud prevention.
Through this strategic partnership, Worldline will integrate Surfboard Payments advanced payment solutions in its comprehensive service offerings to merchants. The offering targets a diverse customer base ranging from small and medium-sized businesses (SMBs) to large enterprises, partners and other organizations. With Surfboard Payments as the Payment Service Provider (PSP) and Worldline as the acquirer, businesses can look forward to an efficient and secure payment process and experience.
“We are excited to begin this partnership with Surfboard Payments,” says Filippa Marklund, Head of Strategy & GTM Worldline Merchant Services RB Nordics. “Surfboard Payments” innovative payment solutions are a perfect complement to our existing product portfolio, enabling us to offer businesses a competitive range of payment options and services that create real value for merchants.”
Christopher Lindfeldt, CEO of Surfboard Payments, expresses himself similarly: “We look forward to working with Worldline to expand the reach of our payment solutions across the Nordics. Worldline’s strong presence, deep market understanding and robust sales expertise will be critical to our mutual success.”
The partnership, which is initially focused on Sweden, Norway, Denmark and Finland, has the potential to grow with customers in other markets.
Key points of the partnership:
- Surfboard Payments state-of-the-art payment platform, terminal management system, onboarding, tokenization, alternative payment methods (APMs), receipt- and loyalty programs will be integrated in Worldline's offers to merchants and partners.
- Surfboard Payments' range of payment terminals includes SurfPad, SurfTouch, SurfPrint, CheckoutX and SoftPOS solutions, designed for different uses.
- All hardware is automatically delivered through Surfboard Payments' SurfShip API-based platform from their logistics center in Uppsala, Sweden, which includes next-day delivery within the Nordic region.
This new strategic collaboration between Surfboard Payments and Worldline is a strong marker that the companies together intend to shape the future of the payments industry, and empower merchants and partners with innovative solutions that improve efficiency, security and customer satisfaction.
About Surfboard Payments
Surfboard Payments is a Swedish software company headquartered in Stockholm, Sweden, and operates as a licensed payment institution under the Swedish Financial Supervisory Authority. The company has developed a platform for card payments that includes SoftPOS and API-based payment terminals. The solution is approved under both PCI DSS and PCI PIN, which enables agile and innovative development, fewer dependencies and control over IP. The solution is offered to partners who share the vision of transforming the retail experience with better value for the merchant and the consumer.
About Worldline
Worldline [Euronext: WLN] is a global leader in the payments industry and a technology partner to merchants, banks and acquirers. With over 18,000 employees in more than 40 countries, Worldline provides its customers with sustainable, reliable and innovative solutions that drive their growth. Services offered by Worldline include in-store and online card acquiring, highly secure payment transaction processing and a range of digital services. Worldline generated revenue of almost €4.4 billion in 2022. worldline.com
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