Gosta Thorell iCore new CEO AI iPaaS leads iCore through a new phase of development with a focus on AI and a modern iPaaS strategy. In September, he took over as the new CEO of iCore and now takes over the management of a company that is in an expansive phase within AI, automation and integration solutions. With more than 25 years in the IT industry, he highlights transparency, commitment and customer benefit as the foundation of his leadership.
Gösta describes the industry's development as intensive, competitive and at the same time full of possibilities. He means that the requirements The need for efficient integrations and smart data flows has increased significantly in recent years as companies build increasingly complex digital ecosystems. New technologies in AI, analysis and automation makes it possible to deliver faster, smarter and more customized solutions.

The journey up to today has been amazing with a development in the industry which is characterized by high demands, great need but also great opportunities with new technologies that increase the value and speed of how and what we deliver.
What characterizes strong leadership in the tech industry?
According to Gösta, modern tech leadership is about being present and involved. He emphasizes that the industry driven by innovation and that leaders need to create a culture where ideas, skills and experiences are allowed to emerge.
He emphasizes that the combination of technical depth, business understanding and humility is important when teams work on complex integration projects. Trust and clarity are central pillars, not least when platforms, systems and data flows affect the entire customer's business.
It's about harnessing expertise and talent and making it interact with customer needs and the company's vision. Ultimately, it's important to work professionally, long-term and close to the customer. This is based on constant dialogue and development both internally and externally.
What's top on iCore's agenda right now?
The market for iPaaS is growing rapidly and is becoming an increasingly strategic part of how companies build their digital business. Therefore, iCore's most important goal is to continue strengthen and future-proof the platform. In recent years, the company has invested in both new features and a more modern technical foundation.
Gösta believes that this gives iCore a unique opportunity to quickly launch new features. in integration, data management and AI-driven automation. He highlights that customers today want higher speed, better reliability and clearer business value from their integration solutions.
We now have a modernized platform that allows us to develop and add features at a rapid pace. This is important for our long-term iPaaS strategy.
The new strategy is based on Gosta Thorell iCore new CEO AI iPaaS drives both innovation and customer value through stronger integrations, better data support and more automated flows.
How iCore works with AI in product development and customer solutions
AI is today an integrated part of iCore's development. The company uses AI tools to streamline its product development, including in the form of code generation, testing, analysis and quality control. Internally, iCore uses AI to create more efficient processes within support, customer communication and marketing.
Most importantly, AI is now being built into the service offering itself. iCore has launched new AI-based capabilities that use MCP servers to allow AI agents to interact with the platform. This opens up entirely new possibilities for business process automation, real-time monitoring, smart transaction management and improved data flows.
Gösta describes this as a strategic area where iCore will continue to invest heavily to strengthen customers' competitiveness.

What opportunities and challenges does iCore see ahead?
Gösta sees iCore facing a market with both fierce competition and great opportunities. Customer needs are evolving rapidly and require integration platforms to be flexible, cloud-based, secure and scalable.
He highlights that iCore has a strong position thanks to the combination of a modern technical platform, global support through Volaris Group and a local presence that allows the company to work closely with its customers.
We have a strong platform and global strength, but also a desire to help customers both solve problems and find new opportunities. This gives us a strong competitive edge.
The importance of TechSverige for iCore
Gösta emphasizes that TechSverige is an important player that contributes to better standards, greater security and a clearer structure in the IT industry. The networks within TechSverige provides important opportunities for knowledge exchange and makes it easier to raise industry issues at a national level.
According to Gösta, it is particularly valuable that TechSverige is pursuing issues related to digitalization, skills supply and education.
iCore in brief
iCore was founded in 2001 and offers a modern SaaS-based integration platform that helps business to automate and streamline their business processes. The platform is used by over 300 customers within several industries. In the spring of 2024, iCore was acquired by Volaris Group, giving the company a stronger global presence and long-term stability.








