NinjaOne MSP conference marks an important step for NinjaOne as the company launches its own conference aimed at the global MSP market for the first time. MSP NXT will be held October 27-29, 2026 at the Marriott Austin Downtown and will be a new central meeting place where MSP leaders and technologists gather to promote growth, strengthen skills and create new collaborations in managed services.
An initiative designed to elevate the future of the MSP industry
NinjaOne NinjaOne has long been known for its modern and automated endpoint management platform, and the launch of MSP NXT marks a natural evolution in the company's relationship with the MSP community. By bringing together the industry's most important players in one place, NinjaOne aims to create an environment where innovation, best practices and strategies are openly shared to strengthen MSP companies globally. The aim is to help organizations navigate market increased technical requirements, growing customer expectations and the need for a high degree of automation.
For many MSP companies, recent years have been marked by major changes in digitalization, security requirements and operational processes. MSP NXT will address these changes and provide participants with tools that enhance efficiency and strengthen customer relationships while increasing profitability.
A comprehensive agenda rich in education, trends and concrete tools
The conference features a broad program spanning three days with keynote speakers, expert panels, interactive breakout sessions and hands-on training. The agenda is designed to deliver both strategic and operational value to MSP companies. Participants will gain insights into technological innovations, new business models, modern automation and methods to optimize the operation of their IT services.
A central part of the program is training. NinjaOne emphasizes that MSP NXT will deliver actionable advice and strategies that can be implemented immediately. This means that participants will receive concrete processes, guidelines and templates that will help them improve their internal workflows, increase delivery quality and reduce manual work through smarter automation.
An environment that promotes collaboration and exchange of experiences
Networking is one of the most valuable aspects of MSP NXT. The conference offers several opportunities to connect with MSP leaders and technicians from around the world. This includes organized meetings, roundtable discussions and mingle zones where attendees can share experiences, discuss challenges and find new collaborations.
Paul Redding, head of MSP partnerships at NinjaOne, describes the conference as a place where the MSP community can grow together. He highlights that people in similar roles often have solutions and lessons learned that can help other companies develop faster and more effectively. MSP NXT will be a forum where these experiences are given space and become a source of shared learning.
Focus on the future of the industry with strong leadership from NinjaOne
Digital transformation is accelerating worldwide and the demands on MSP companies are increasing rapidly. Organizations expect stability, proactive security measures, fast incident management and efficient automation processes. MSP companies therefore need modern tools and updated strategies to meet the development. NinjaOne believes that MSP NXT will provide participants with insights that will help them future-proof their businesses and deliver more value to their customers.
Sal Sferlazza, CEO and co-founder of NinjaOne, describes the conference as an expression of the company's commitment to the MSP community. He emphasizes that NinjaOne has grown together with its MSP partners and that MSP NXT is a way to further strengthen relationships by creating a global platform for knowledge sharing and innovation.
A global meeting place with open invitation
The conference welcomes MSP leaders, technicians and business developers from all over the world. Participants will have access to exclusive training, expert panels, practical tools and materials that strengthen their competitiveness. Anyone interested can register via NinjaOne's official platform where updates on speakers, programs and activities are published continuously.
With its focus on the future MSP landscape and a clear ambition to provide participants with real value, MSP NXT has the potential to become one of the most important meeting places for the MSP industry in 2026.
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