The Danish technology company Admin By Request is rapidly growing as a global competitor to American giants in privilege management and secure remote access. In a world marked by geopolitical tensions, weakened relations with The United States and increasing cyber threats, the company is seeing a clear upswing in demand – especially from customers looking for European alternatives to American software.
Danish heart – global reach
With headquarters in Aalborg and Copenhagen, as well as offices in London, Munich, Gothenburg and the USA, Admin By Request emphasizes both its local roots and global ambitions.
– We are 100 % Danish, but also 100 % global, says Jens Ole Andersen, area manager at the company.
All development takes place in Aalborg, and unlike many other providers, Admin By Request has chosen not to outsource software development.
– We want to have full control over our processes and be able to act quickly. It also strengthens security when the developers are on site. There are examples where companies have outsourced development to what turned out to be North Korean actors – that will not happen here.
Two core solutions – built for control and security
Admin Village Request offers two main SaaS services:
- Privilege management at the client level – Gives users temporary administrator access without compromising security.
- Secure remote access – Enables controlled screen sharing and remote support for both internal and external IT staff.
The software is designed to meet modern requirements for compliance, control and efficiency.
Shifting away from American suppliers
– For years, Danish companies relied on American giants like Microsoft – sometimes even though they themselves admit that our solution is both better and cheaper, says Andersen.
Outside Denmark, however, there has long been a more critical attitude towards American suppliers, often based on concerns about privacy and data protection. Now a noticeable shift is also taking place at home, driven by geopolitical instability and increased awareness of IT sovereignty.
– Company are starting to rethink. They realize that choosing a software provider is not just about functionality, but also about strategic security.
Need for stronger support for European tech
With over 30 years of experience in the industry, Jens Ole Andersen sees a great potential in European – especially Danish – software companies, but are calling for better growth conditions.
– We have the talent, but often lack the large investments and political support needed to grow globally. If that changes, we could see the emergence of new European tech leaders, comparable to, for example, Novo Nordisk.
He believes that cybersecurity should be prioritized in the same way as agriculture or other critical infrastructure.
– I'm not advocating massive subsidies – just that the public sector actually considers European options when it comes to procurement. Look at AI: Europe missed the boat when OpenAI released ChatGPT. We can't afford to fall behind again.
Security without compromising efficiency
Admin By Request is built to unite security with ease of use. All installation rights are removed by default – but with the option to request temporary access via the tool.
– It should be easy, both for the user and the IT department. Companies don't just ask how much a solution costs – they wonder how much it will impact productivity. Our solution doesn't do that.
Building yourself – a risky path
Some companies are trying to create own solutions for privilege management, but the result is rarely secure enough.
– We have had customers who tried their own tools, but abandoned them after security flaws. Hackers are constantly evolving – so must we. That's why we continually hire external white hat hackers to test our platform.
Briefly about Admin By Request
- Danish cybersecurity company with headquarters in Aalborg and Copenhagen
- Customers in over 100 countries
- Among the top three players globally in privilege management and secure remote access
- All development takes place in Denmark
- Clear focus on safety, control and European software sovereignty
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